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Maximizing Reach: Content Marketing for Manufacturers

Maximizing Reach: Content Marketing for Manufacturers

Understanding the target audience is essential for effective content marketing. This process involves researching and analyzing demographic information, interests, behaviors, and preferences of potential customers. By gaining these insights, companies…
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Donor Engagement Strategies: Effective Methods for Boosting Nonprofit Support

Donor Engagement Strategies: Effective Methods for Boosting Nonprofit Support

Donor engagement is a critical factor in the success of nonprofit organizations. It refers to the process of building and maintaining strong relationships with donors, which leads to increased support…
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How to Use Stories to Market with Lasting Impact

How to Use Stories to Market with Lasting Impact

Content marketing is a great way to promote your business – if you can get it right.  It’s no wonder that in 2016, 42.5% of companies increased their staff just for…
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Predictions for 2018: Trends in Web Branding

Predictions for 2018: Trends in Web Branding

Many people think a brand is just a logo or a company name. While this statement isn’t wrong, it only scratches the surface of what a brand is.  A brand includes…
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The Role of Consistent Messaging in Transforming Your Brand from Ordinary to One-Of-A-Kind

The Role of Consistent Messaging in Transforming Your Brand from Ordinary to One-Of-A-Kind

With over 1 billion (and constantly increasing) websites on the World Wide Web, standing out and rising above your competition is more important than ever before.  Got a great business idea…
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